Paid Media Strategist

THE ROLE

As our Paid Media Strategist, your mission is to dominate the attention economy. You'll be a cultural navigator and strategic growth driver for iconic streaming and entertainment brands, bridging complex advertising systems with exceptional customer experiences to drive SVOD, AVOD, TVOD, and FAST viewership. This role blends campaign strategy, digital account growth, and intrapreneurial focus - positioning our Digital services for streaming industry growth over the next 12 months. You'll bring deep expertise in streaming and entertainment campaigns, combining analytical rigour with tactical execution. As the "strategic go-to," you strategise, optimise, and innovate. You're a proactive communicator and decisive leader who thrives in ambiguity, moving seamlessly between high level strategy and ownership of daily execution. Your track record, sound judgement, and tech savvy approach will future proof our digital marketing services in the AI age. This is an initial six month full time contract based in our central London office, right in the heart of the entertainment industry.

What You'll Own

• PIONEER PAID MEDIA EXCELLENCE: Develop and execute impactful international paid media strategies across Meta, TikTok, Reddit, YouTube, Amazon Ads, and CTV placements, focusing on streaming and entertainment clients. Own the "why" and the "how" for our clients, defining account level strategy and owning performance ROI. Champion AI automation workflow improvements to push the boundaries of operational efficiency.
• ACCOUNT & PARTNER MANAGEMENT: Architect global paid account success, taking full ownership of your portfolio and forging powerful client partnerships. Translate complex paid landscapes into compelling narratives, driving trust through transparency and leading client reviews with deep strategic insights; proactively identifying risks and spotting expansion opportunities that align with client and Wordbank goals. Accountability: 4.5+ CSAT score.
• DIGITAL ACCOUNT GROWTH: In close collaboration with the Customer Success team, act as a key driver for proposals and client prospecting - identifying and scoping out growth opportunities for current and future streaming clients. Accountability: Contribution to successful new business pitches.

Why This Role Matters

You're not just running campaigns, you're the strategic force behind how iconic entertainment brands connect with audiences in a fast moving attention economy. Our Digital services are at an inflection point, and the person in the role shapes that trajectory - owning performance ROI, building the kind of client trust that drives account growth from the inside out, and directly impacting viewership and revenue for some of the most recognizable titles in streaming. This starts as a six month contract by design. We want the right fit, not just the right CV. If you lead with confidence, build trust quickly, and hold yourself to a standard that makes "good enough" genuinely uncomfortable, this is your opportunity to build something, not just run it.

SALARY & BENEFITS

• UK: £55K £60K annual base salary + contract benefits.
• Initial 6 month contract, with strong potential to extend or transition into a permanent role, subject to performance and business requirements.
• Paid Flexible Time Off.
• Hussle health & fitness monthly pass.