New Markets Analyst

New Markets Analyst (Graduate Role)

Glasgow

About the Role

Simple Online Healthcare has a footprint in four markets today (UK, Australia, Germany, and Denmark). We operate in a high growth market and our ambition is to launch in 15 new markets during 2025. We are looking for an analyst to support our international expansion. This role is an entry-level, Glasgow-based role which will support the delivery lead and broader new markets team to execute strategies and implement, managing timelines, and coordinating internal and external stakeholders.

People graduating in summer 2025 are encouraged to apply.

What you'll be doing:

Support market launch activities including:

• Perform research into new market specifics, including consumer behaviour, healthcare landscape, and payment methods
• Track and analyse competitor activities to inform local market positioning
• Support delivery lead in tracking and reporting performance against key milestones, identifying trends which may impact performance

Support market localisation activities including:

• managing native language copywriters to ensure accurate and culturally relevant content across websites, landing pages, and ad creatives.
• Localise email copy and support the creation of email templates tailored to new market audiences in line with the end-to-end patient journey

Support marketing set up activities including:

• Establish and maintain basic social media presence in new markets, ensuring brand consistency and localized engagement.

• Assist with PPC campaign management: conduct search term reviews, edit ad copy in collaboration with native speakers, and implement bidding strategy updates based on performance insights.
• Collaborate on keyword research with native speakers and help implement meta titles and descriptions for market-specific content.
• Review screen recordings, heatmaps, and user behaviour analytics to identify and suggest CRO opportunities.

Work collaboratively across business functions including growth, clinical, and product teams to ensure alignment on strategy and consistent execution

What We're Looking For:

• A degree is required (2:I or above), a scientific/quantitative subject is preferred but not required

• Excellent oral and written communication skills

• Demonstrated interest or experience in digital healthcare, global markets, and localisation strategies.

Desirable

• Fluent English, and one other language is a bonus

• Experience with project management tools such as Asana and Jira

• Demonstrated use of AI tools

• Some work experience in digital marketing or technology environment would be beneficial

Personal

• Independent and entrepreneurial

• International mindset

• Ability to learn quickly, enjoy working in a fast-paced, dynamic environment

• Comfortable with ambiguity and ability to manage multiple priorities effectively

Why You'll Love Working Here

In this role, you'll have the opportunity to shape the public image of a fast-growing company making a real impact in the health tech space. You'll lead a collaborative and creative team, working at the forefront of an industry that values innovation and bold thinking. Plus, with the rapid growth of the company, you'll have significant opportunities for professional development and career advancement.

Salary - £28,000- £30,000

Basics you can expect:

️ 33 days (Inclusive of Bank Holidays) + 1 day after 2 years of service, up to 5 extra days

Extra day off for your birthday

Company share scheme

Bupa Private Healthcare

Income Protection

Cycle to Work Scheme

My Gym Discounts

Company pension scheme

Quarterly Team Training and Social Budget

Enhanced Maternity and Paternity Leave

Rewarding bonus incentive scheme

️ 24/7 helpline for physical and mental health support, counselling, and other wellbeing resources.

️ Love2Shop Discount

Hybrid working

Office extras:

Fresh fruit

A free coffee machine

The Simple Online Healthcare Promise:

Founded in 2015, we started off as a small pharmacy with big dreams. Today, we are trusted by over 1000 patients per day, making sure they receive their medication safely and on time. We're always on the lookout for talent. If you're passionate about helping make lives easier, we'd love to hear from you.

Join us on our journey to create affordable health solutions. Apply today to be part of a team that values growth, collaboration, and the simplification of healthcare. Your journey towards creating impactful experiences in the healthcare industry starts here.

Ready to make a difference? Apply now!

Simple Online Healthcare is proud to be an Equal Opportunity Employer.

We are a 2023 Circle Back Initiative Employer - we commit to respond to every applicant