National Account Manager - Designer Fragrance
Posted 3 hours ago by Shiseido Company, Limited
Date: 16 Sept 2025
Location: London
National Account Manager
Designer Fragrance
MISSION
To act as the interface between the brands across Designer Fragrance and nominated National Accounts Groups. To achieve agreed wholesale targets with various National Accounts through effective communication and implementation of strategic plans, and to maximise business to its full potential.
ORGANISATION
Reports to: National Account Controller
Contract type: Permanent
ABOUT THE ROLE
We are seeking an ambitious & commercially driven National Account Manager to join our commercial team within a leading global beauty company. This role is ideal for someone with FMCG experience who can bring a structured, data-led approach to customer management while embracing the fast paced, trend driven world of beauty. You will take ownership of key national retail accounts, driving growth, profitability & long term relationships
MAIN RESPONSIBILITIES
NATIONAL ACCOUNTS STRATEGY
- To lead & develop annual business plans for the nominated National Account Groups with a view to improve the brand's performance.
- To work closely with Marketing to support with appropriate activity, events and exclusives where applicable.
STOCK AND EVENTS
- To ensure smooth running of the stock replenishment processes and liaise with Operations team members accordingly.
- To manage the correct par levels for each store within allocated National Account Groups and negotiating for increases where necessary.
- To work with the retailer to ensure the optimum assortment is in place to maximise sales within an open-sell environment. Maintaining retailer specific assortment files and order forms.
- To successfully sell-in the Marketing Programmes to each of the allocated National Account Groups and maximise store support for these activities to ensure that targets are achieved.
- To work with the Digital Expert to ensure online targets are achieved. To brief the Digital Expert on retailer specific requirements to ensure the Digital expert delivers the right assets to the NAM.
- Assist with new launch forecasting for allocated National Account Groups.
RETAIL AND WHOLESALE BUDGETS
- To achieve agreed retail and wholesale targets within the allocated National Account Groups.
- To monitor and forecast retail and wholesale performance for the allocated National Account Groups.
- Develop and implement activities tailored to each allocated National Account Group as needed and directed to maximise business potential.
COMMUNICATIONS
- To provide effective communication and strong working relationships with each allocated National Account Group management team.
- To ensure effective communication and co-ordinated activity between brand management and field sales team.
- To encourage feedback from the Field Management relating in respect of the National Account Groups.
- Be fully responsive to any urgent retailer needs.
OTHER
- To seek improvement in operating efficiencies within the allocated National Account Groups with particular reference to stock replenishment systems.
- To work with the Visual Merchandising team to ensure all retailer specific merchandising needs are met to deadline.
- To actively seek space and location improvements within the allocated National Account Groups and liaise with Senior Commercial Team to feed back any local opportunities. To report back immediately on any changes at local level that impede visibility and access to the counter.
- Ensure regular visits to key stores within allocated National Account Groups with field sales team or on own.
- To monitor and communicate competitor activity and performance within the allocated National Account Groups.
- To implement and complete projects as requested by the Commercial Director.
- Be the main point of contact for any ERetail activations for your retailers working alongside the ERetail team to sure effective assets are produced and all campaigns reviewed and analysed.
PROFILE, SKILLS AND EXPERIENCE REQUIRED
- Strong experience at National Account Manager level
- Strong commercial acumen with the ability to negotiate at buyer level and manage P&L responsibility.
- FMCG experience ideally across mults & high street retailers
- Proven track record of managing wholesale sales.
- Able to manage time effectively and plan in contingencies to ensure targets are met.
- Excellent written and verbal communications skills, adaptable for delivery to a range of audiences.
- Strong customer relationship skills and a track record of delivering commercial growth
- Data-driven and analytical mindset
- Team player, ability to respond to rapidly changing demands.
- Proficient at Excel.
- Excellent planning & organisational skills.
THE BENEFITS YOU'LL LOVE
- 26 days holiday + bank holidays + your birthday day off
- Holiday buy - up to 5 days
- Day off when you get married or move house
- Generous contributory pension scheme - match up to 8%
- Annual performance related bonus
- Private medical insurance with Vitality
- Enhanced parental allowance
- Life Assurance up to x4 your salary
- Flexible Friday finish
- Flexible & hybrid working
- Annual performance and development reviews so you know your career is going in the right direction
We are committed to fostering an inclusive and diverse workplace where all employees feel valued, respected, and empowered. We believe that a diverse workforce enhances our creativity, innovation, and overall success.
We welcome applications from individuals of all backgrounds, regardless of race, ethnicity, gender, age, sexual orientation, disability or religion and are proud to promote a culture which supports and appreciates people from all backgrounds. We are always open to flexible working, part time arrangements and any adjustments which you might need to get the best experience whilst at work.
We are dedicated to providing equal employment opportunities and ensuring that our hiring practices reflect our commitment to diversity and inclusion.
We are proud to be recognised as a disability confident employer and have a number of internal employee forums which promote advocacy for our teams. If you need any support or adjustments during your application, please get in touch with us and we will be happy to support you.
OUR HIRING PROCESS
Once you have applied for the role, our in house recruitment team will screen your CV. We will do our best to get back to all candidates who apply, however in some cases it may not be possible due to the high volume of applications. If you have not heard back from us within 30 days of your application, unfortunately this may be you have not been successful on this occasion.
If your CV is shortlisted, then you will be contacted by our recruitment team. They will arrange a pre-screening call, to explore your motivation, suitability and role expectations. After the pre-screen, your application will be reviewed by the hiring manager. Successful applicants will be invited to at least 1 interview. Preferably, we would like to meet you in person and give you the opportunity to test your commute as well as see your potential place of work! In some cases, we may invite you to an assessment centre or to present your ideas in the form of a business presentation.
Please note : If you do not have the right to work in the UK and would require sponsorship for this role then you must ensure you meet UKVI requirements for the position which may include having a degree level qualification. Please reach out if you need further information on this and whether we offer sponsorship.
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