Marketing and Digital Specialist (M/F)

Posted 4 days 15 hours ago by Banco Finantia

Permanent
Not Specified
Marketing & PR Jobs
Lisboa, Portugal
Job Description

We are recruiting a Marketing and Digital Specialist to join Banco Finantia's Marketing Department.


Main responsibilities


  • Plan, execute, and manage the digital communication strategy across multiple platforms, including paid media, product promotion, and lead generation;
  • Measure and analyse KPIs to optimise performance in line with marketing objectives;
  • Manage and maintain the Banco Finantia website, landing pages, and other digital platforms;
  • Oversee the content plan for LinkedIn and Instagram, creating materials that enhance brand awareness and reputation;
  • Develop and adapt design assets for digital campaigns, commercial documents, and customer communications (including email marketing);
  • Prepare and update contractual documentation, such as product sheets, forms, and contracts;
  • Conduct market and competitor research relevant to the business;
  • Coordinate the relationship with external agencies and partners;
  • Ensure the management of marketing operational processes, providing support to other business areas, agencies, and international offices.


Desired profile


  • Degree in Marketing, Communication, or a related field;
  • 3 to 5 years of professional experience in Marketing roles with a strong digital component;
  • Solid knowledge of digital marketing, including managing Google Ads and LinkedIn Ads campaigns, analysing metrics and KPIs, and using Google tools such as Looker Studio, GA4, and Tag Manager;
  • Ability to create content for multiple channels (corporate website, social media, presentations, email marketing, etc.), following best SEO practices;
  • Skills in design and graphic materials creation, with proficiency in Adobe tools (Illustrator, Photoshop, InDesign);
  • Knowledge of back-office content management (WordPress) and LinkedIn;
  • Strong communication and interpersonal skills;
  • High level of organisation, autonomy, and responsibility;
  • Experience in the financial sector or in regulated environments (preferred);
  • Good command of English and Spanish (preferred);
  • Experience using artificial intelligence tools (preferred).



What we're offering


  • An opportunity to join an international bank with a significant market presence.
  • Continuous training and the possibility to learn in a challenging professional context.
  • A good working environment.



Send us your CV!