Marketing & Campaigns Manager

Job Title: Marketing & Campaigns Manager

Location: Glasgow, United Kingdom (with national and international touring)

Salary: £36,000 - £38,000 per annum

Contract Type: Full-Time, Permanent (35 hours per week)

Our client, a nationally recognised performing arts organisation, is seeking an experienced Marketing & Campaigns Manager to join its Brand, Audience & Digital team.

This strategic role will lead the development and delivery of integrated marketing campaigns designed to grow and diversify audiences, increase ticket sales, and deepen engagement across live performances, touring productions, and digital screen activity. The successful candidate will play a pivotal role in shaping audience connection strategies, converting interest into measurable impact, and driving ambitious growth targets.

This is an excellent opportunity for a commercially minded and creatively driven marketing professional with significant experience in the arts, culture, entertainment, or another audience-focused sector.

The position is based at the organisation's Glasgow headquarters and includes extensive national and international touring.

• Lead the development and execution of integrated multi-channel marketing campaigns to drive ticket sales, audience growth, and engagement.
• Shape marketing strategy across live performance, touring, and digital/screen activity.
• Translate audience insight, sales data, and digital analytics into actionable campaign strategies.
• Manage campaign planning, creative briefing, approval processes, and delivery timelines.
• Collaborate closely with creative, CRM, press, and digital teams to ensure cohesive and impactful campaigns.
• Manage marketing budgets effectively, including oversight of media buying agencies and external suppliers.
• Develop and maintain strong relationships with venues, touring partners, and key stakeholders.
• Line manage, mentor, and support direct reports to foster high performance and professional development.
• Present campaign insights, results, and strategic recommendations to senior leadership.
• Support touring schedules and events, including occasional evening and weekend work as required.

• Significant marketing experience within the arts, culture, entertainment, or a comparable audience-focused environment.
• Proven track record of leading successful integrated multi-channel marketing campaigns that deliver measurable results.
• Strong experience leading creative briefing and working effectively with designers and creative teams.
• Demonstrated experience managing and developing direct reports.
• Experience managing marketing budgets and working with media buying agencies.
• Strong analytical skills, with the ability to interpret sales, audience, and digital data to inform strategy.
• Excellent written and verbal communication skills, including the ability to present insights clearly to senior stakeholders.
• Strategic mindset combined with a collaborative, cross-functional working approach.
• Right to live and work in the United Kingdom.

• Competitive salary of £36,000-£38,000 per annum.
• 25 days' annual leave plus 9 public holidays.
• Competitive pension scheme.
• Life assurance.
• Retailer discounts and Cycle to Work scheme.
• Flexible working hours aligned with touring and business needs.
• Opportunity to contribute to nationally and internationally recognised artistic productions and audience development initiatives.

To apply, candidates should submit:

• A cover letter outlining motivation and suitability for the role.
• An up-to-date CV detailing relevant experience and achievements.
• Contact details for two professional referees (references will only be taken up upon offer).
• Confirmation of right-to-work status in the UK.

Applications must be submitted by 5:00pm on Friday 27 March 2026. Interviews are scheduled for the week commencing 13 April 2026.

Early applications are encouraged.