London, United Kingdom PetLab Co Landing Page Optimisation and Experimentation Manager (Hybrid ...

PetLabCo leads as the world leader in DTC pet supplements, boasting 9-figure revenue while staying profitable and pursuing rapid global expansion. The company fosters a vibrant, fast-moving, customer-driven team that rewards high-performers. This role sits within the Product and Optimisation group, reporting to the Head of Product and Optimisation. You collaborate closely with the Director of Creative Strategy and Head of Copywriting to shape landing page strategies through test-and-learn approaches.

As a Landing Page Optimisation and Experimentation Manager at PetLab Co, you will monitor growth metrics and campaign performance to generate insights and bold optimization ideas. You will manage landing page initiatives from concept to launch, using Jira to prioritize and track measurable impact. Additionally, you will partner cross-functionally with UX, design, copywriting, engineering, and data teams to execute experiments and enhance user experiences.