Hybrid Media Analytics Lead - Data-Driven Growth

Primark is seeking a Media Analytics Manager to lead analytics for paid media, partnering with key stakeholders to drive performance insights and strategy. The role combines hands-on analysis with ownership of analytics tools and strategy in a fast-paced retail environment.

You will build forecasting models, develop reporting frameworks, and drive data automation while collaborating with cross-functional teams. A strong data-driven mindset and leadership experience are essential.