HR Busines Partner

Day to Day

• Be the strategic and commercial business owner to deliver a marketing strategy that super charges our retail footfall to our restaurants and re enforces consumer perception.
• Lead key national campaigns from defining phase to execution to create big ideas that will scale the fame of the brand over time.
• Work on below and above the line campaigns, managing creative agency partners and influencing stakeholders; from TV to POS.
• Oversee brand activation on key digital channels to drive awareness and engagement.
• Lead a cross functional squad across commercial finance, restaurant operations and food innovation to deliver the brand strategy.
• Build strong relationships with franchise partners to implement the brand strategy.
• Identify opportunities to grow revenue by driving relevance and distinctiveness to increase brand awareness through a pipeline of core activations, limited time offers and value plays.
• Leverage learnings and best practices from Taco Bell Global markets on key marketing initiatives.
• Develop new store opening and local store marketing plans to drive sales growth.
• Build the social strategy to elevate the brand and drive relevance with the target audience.

Qualifications

• 5+ years of professional marketing experience.
• Experience within the QSR (Quick Service Restaurant) industry is essential.
• Strong understanding of the Irish market, either through direct experience working in Ireland or managing/marketing within the Irish consumer landscape.
• Experience working on big brand building and commercial initiatives, and you are now ideally looking to take that next step.
• Strong, relationship focused leader with proven track record of inspiring and influencing cross functional partners, internal and external stakeholders to deliver results and foster collaboration and alignment.
• Experience developing marketing strategies, building and executing marketing calendars across multiple and individual markets. Experience launching new products a plus.
• Experience effectively managing all aspects of the creative process: brief writing, overseeing production and post production (television and photoshoots), managing creative agencies and responsibility for timelines and budgets.
• Data driven.
• Big picture thinker with ability to turn strategy into action.
• Flexible and eager to drive change.
• Collaborative. A team player who is accountable and flexible.
• Thrives in a fast paced environment.
• Experience managing brands or projects, creating marketing/agency briefs, and developing sell in decks.
• Consulting or strategy experience building business cases and creating proposals to take franchisee partners with you on the journey.
• Restaurant or retail experience with an understanding of operational complexity.
• Reputation for building strong partnerships across cross functional and outside teams, and having solid negotiation skills.

Benefits

• Company and performance related bonus.
• Generous pension with up to 11% company contribution.
• Private healthcare with the option to increase to include family cover and extra dental cover.
• Annual holiday allowance starts at 25 days, with the option to buy or sell up to 3 extra days per year; after 5 years' service, allowance increases to 30 days.
• Competitive maternity leave and flexible return to work options.
• Pick n Mix Benefits to convert them into your very own benefits plans; options include gym membership, health screening and travel insurance.
• Competitive salary.

We truly believe that where you work matters, and we know a thing or two about what makes employees happy. Join us on our mission of feeding people's lives with más!