Hotel Marketing Manager - International Markets

Location: Central London

Portfolio: Luxury Hotels & Serviced Apartments

Reports To: Director of Sales & Marketing

MCR Property Group is a leading UK real estate investment and development company with over 30 years of experience acquiring, regenerating, and managing a diverse property portfolio nationwide. The privately owned group has developed a strong track record of enhancing asset performance through strategic investment and operational excellence. MCR's hospitality division comprises a growing portfolio of luxury hotels and serviced apartments in prime Central London locations, with a clear focus on brand positioning, commercial optimisation, and sustainable long-term value creation.

We are seeking a performance-driven Hotel Marketing Manager to lead international customer acquisition and direct revenue growth, with a core focus on Middle East and North American markets. This role will drive brand positioning, digital strategy, and direct booking performance across the portfolio, ensuring strong visibility within priority feeder markets and measurable return on marketing investment.

• Develop and execute targeted marketing strategies for GCC and US markets
• Drive direct booking growth through SEO, PPC, paid social, and CRM campaigns
• Localise campaigns around key cultural and seasonal travel periods
• Optimise website performance and international conversion rates
• Manage OTA content and reduce dependency through direct channel growth
• Analyse source market performance and ROI
• Collaborate with Sales and Revenue teams to align commercial strategy
• Oversee international agency and PR partnerships

• 4-6 years' hospitality marketing experience (luxury preferred)
• Strong expertise in digital acquisition and performance marketing
• Experience targeting Middle Eastern and/or North American audiences
• Analytical, commercially focused mindset
• Strong understanding of international luxury travel trends