Growth Marketing Manager

Growth Marketing Manager

Galway Hybrid Full-time, Permanent

Who We Are

Intuity Technologies is a Technology Partner. We help Irish SMEs go beyond traditional managed IT, combining secure operations with the data and AI capability that turns information into better decisions and stronger commercial outcomes.

As an ISO 27001-certified Irish technology partner, we serve customers across regulated and growth-focused sectors. They get one team covering Managed IT & Cybersecurity Services and Data & AI Business Solutions, keeping the business safe and reliable while helping it work smarter.

Why join us?

• Ownership of marketing execution in a profitable, growing Irish technology business.
• Direct line to commercial leadership and clear visibility on impact.
• Autonomy to shape marketing strategy and execute it.
• Broad hands on exposure across multiple customer industries and environments.
• Investment in your professional development and certifications, including the Microsoft stack.
• Career progression opportunities within a growing organisation.
• Collaborative and inclusive work environment.

The Role

Intuity Technologies is hiring a Growth Marketing Manager to own demand generation and pipeline growth across our two core pillars:

• Managed IT & Cybersecurity Services
• Data, AI & Business Solutions

This is a hands on role with full responsibility for marketing execution, CRM management in Dynamics 365 and campaign reporting.

You'll own marketing end to end, with active sponsorship from the Leadership Team. Reporting to the Chief Commercial Officer, you'll shape how Intuity generates demand, engages its ideal customer profile (ICP) and converts marketing activity into qualified pipeline and revenue.

What You'll Be Doing Demand Generation & Campaigns

• Plan and run integrated campaigns across digital, email, content, events and paid channels to hit monthly pipeline targets.
• Run signal led plays alongside planned campaigns, using buying signals like site visits, role changes and intent data to trigger timely outreach.
• Own the lead funnel end to end, from first touch through nurture, MQL handoff to SQL. Share ownership of lead quality with Sales, with closed won and closed lost insight feeding back into the marketing plan.
• Continual improvement of paid media, website flows and lead capture to lift conversion and manage acquisition costs.
• Build account based campaigns aimed at Intuity's defined ICPs across multiple sectors, working from clear target account lists.
• Agree pipeline and lead targets with the CCO and CFO, manage the marketing budget and report ROI clearly.
• Manage partner marketing funds (such as Microsoft MDF and co op) to part fund campaign execution. Own planning of eligible activity, claim submissions and vendor reporting.

CRM Ownership and Reporting

• Own Dynamics 365 as the source of truth for marketing and sales data. Drive adoption, data quality and consistent use across the commercial team.
• Build segmented lists, nurture flows and campaign assets inside Dynamics 365 and the wider Microsoft marketing stack, including Customer Insights where relevant.
• Turn CRM data into useful insight that shapes sales priorities and commercial decisions.

Marketing Operations & Strategy

• Build a practical, scalable marketing plan focused on pipeline acceleration and conversion.
• Position Intuity's proposition clearly across IT & Cybersecurity Services and Data, AI & Business Solutions. Avoid generic IT services messaging.
• Partner with Sales and Customer Success so campaign output aligns with active deals and key account plans.
• Manage the website, brand assets and content calendar. Keep quality high and on message.

What Are We Looking for? Must have

• 3 to 5 years in B2B demand generation or growth marketing.
• Proven record of building qualified pipeline and showing marketing ROI in a commercial setting.
• Hands on experience running marketing inside a CRM platform.
• Strong analytical skills. Comfortable building reports, reading the numbers and acting on them.
• Excellent written and spoken English.
• Able to run a marketing function with minimal supervision. Prioritises well and ships work at pace.
• Works well across Sales, Finance and Leadership without losing focus.

Preferable

• Hands on with AI and automation tools to scale marketing output, including content drafting, enrichment, segmentation and reporting.
• Experience marketing inside an IT services or technology business.
• Hands on experience with Dynamics 365 (Sales, Marketing or Customer Insights), comfortable working in a Microsoft centric environment.

Nice to have

• Familiarity with cybersecurity and compliance buyer language (ISO 27001, NIS2, DORA, Cyber Essentials).
• Account based marketing (ABM) experience targeting mid market and enterprise accounts.
• Working knowledge of WordPress or a similar CMS for website edits.
• Experience managing external agencies, freelancers and content partners.

Key KPIs

• Marketing contribution to closed won revenue.
• Funnel conversion rates from MQL through SQL to Opportunity to closed won, including SQL acceptance rate as a quality measure.
• Pipeline from existing customers across pillars (cross sell and expansion).
• CRM adoption, data quality and reporting accuracy in Dynamics 365.
• On time delivery of the agreed campaign and content calendar.
• Marketing ROI.

Salary & Benefits

• Salary: Competitive, based on experience.
• Company matched Pension contributions.
• HSF Health Plan.
• Flexible hybrid working options from our Galway HQ.
• Active and subsidised Sports & Social Club.
• Access to our onsite Gym.
• Early finish Fridays (1.30pm).
• Annual leave with increases based on years of service.
• Reward incentives for achieving certifications.
• Employee and Customer Referral bonus and recognition incentives.
• Employee Assistance Program (EAP).
• Training opportunities (premium online training platforms, in house training, internal & external technical training, certification/exam support).
• Cycle to work scheme.

Interview Process (role dependent)

• Initial Screening Video (3 simple, set questions).
• Introductory Teams Call: informal interview and Q&A.
• Working Session: a practical discussion on how you'd shape the first 90 days at Intuity, including a short marketing plan outline.
• Final Decision: prompt feedback and decision.

Interested in this role, but don't meet every requirement? We encourage you to apply anyway. We value diverse experience and transferable skills. You may also be suitable for other roles as we grow.