EMEA Marketing Performance Manager
Posted 3 hours 23 minutes ago by Parkside Office Professional
Permanent
Full Time
Marketing & PR Jobs
Middlesex, Uxbridge, United Kingdom, UB100
Job Description
- Minimum 5+ years' experience in performance marketing
- Strong knowledge of the media and adtech landscape
- Minimum 5+ years' experience in performance marketing, digital media or communications (client or agency side)
- Strong knowledge of the media and adtech landscape
- Experience managing agencies and working with international markets
- Confident working with data, budgets and performance reporting
- Hands-on experience across performance channels (SEM/SEA essential; paid social, SEO/AEO desirable)
- Familiarity with self-service platforms such as DV360
- Strong Excel and data interpretation skills
- Excellent communication and presentation skills
- Comfortable influencing senior stakeholders and explaining technical concepts to non-technical audiences
- Own and evolve the performance marketing roadmap across EMEA, balancing short- and long-term objectives
- Analyse and report on conversion and performance metrics across multiple international websites
- Define and monitor KPIs for local markets and agency partners
- Guide best practice across SEM/SEA, paid social and other performance channels
- Optimise bid strategies by market, product range and maturity to maximise ROAS
- Identify and assess new platforms, tools and technologies
- Conduct competitor and market analysis to inform strategy and recommendations
- Support website performance audits and optimisation initiatives
- Co-own performance marketing budgets and advise on channel mix
- Support local markets through agency meetings, QBRs and campaign reviews
- Act as a regional stakeholder on cross-functional projects as required
- Regional EMEA role with real influence and visibility
- Opportunity to shape performance marketing frameworks at scale
- Collaborative international environment
- Hybrid working model
- Exposure to senior stakeholders and global projects