Content Creative Strategist

We are a Global Recruitment specialist that provides support to the clients across EMEA, APAC, US and Canada. We have an excellent job opportunity for you.

Job Title: Content Creative Strategist
Location: London, SW11 8BZ (Hybrid - 3 days per week onsite)
Duration: 12-month contract initially
Pay rate: £335 per day on PAYE

Summary:

Positioned at the intersection of design, entertainment and technology, the team is comprised of many different backgrounds, experiences and interests. The team designs the in-app experience and title campaigns for a major streaming service, across EMEA and APAC and alongside partner teams in the US. As Content Creative Strategist, you will deliver audience insight, campaign strategy and creative briefs for title-level campaigns and the in-app viewer experience. The work is delivered in scoped workstreams. Each one is briefed at its start and closes with a contribution to a brief or a presentation deck, presented to senior stakeholders.

Scope of the assignment:

Campaign strategy and briefs. Strategy for title-level campaigns in EMEA and APAC. Titles are briefed in on a rolling basis, often on short turnarounds. Each title closes with an approved creative brief, with timings and asset requirements confirmed as deliverable.Audience and cultural insight. Defined title research which combines cultural, behavioural and technology trends with qualitative and quantitative audience data. The research and insights form part of project briefings for designers.Creative territories. Contribute to briefs by exploring strategic territories for campaigns and new initiatives. This work should surface insights, ideas, and a written recommendation on which to pursue.Experience strategy. Exploratory workstreams on the in-app viewer experience, from discovery and engagement through to longer-range product opportunities. Scoped against defined questions with a deck and recommendation as the output.Channel and social strategy. Occasional workstreams beyond title campaigns, such as channel planning or social strategy. When such a project arises, it is scoped with its own brief and closes with a presentation deck.Results analysis. Read-outs on delivered campaigns. Output: a written analysis of audience response and performance, with recommendations for future briefs. Deliverables are reviewed by the assignment manager against the criteria agreed at the start of each workstream.

Minimum Qualifications

Communications or brand strategy experience, including experience in the entertainment industry.

A portfolio demonstrating strategic thinking, with experience in understanding audience and user needs.

Fluency and experience in the technology and product innovation space.

Experience delivering strategy to several partner disciplines, such as design, content, product and marketing, across regions.

A solid understanding of qualitative and quantitative data, using it to inform strategy and translating it into compelling stories that support ideas and inspire creatives.

Storytelling skills, capable of supporting both inspiring and directional creative strategy.

Ability to develop, share and present ideas in a clear and inspiring manner.

Additional Qualifications:

Comfort with both analytical and creative thinking, integrating insights with creative problem-solving.Interest in exploring opportunity identification and creative ideation.Working knowledge of film and TV, and of how audiences discover and choose what to watch.Exposure to channel planning and consumer research.Experience in social media, and in brand and performance marketing.Excited to work in a creative and dynamic environment.

If you are interested in this position and would like to learn more, please send through your CV and we will get in touch with you as soon as possible. Please note, candidates are often Shortlisted within 48 hours.