Business Development & Partnerships Manager (m/f/d)

Freelancer - UK or Germany (Frankfurt area), 80%

We are seeking a Business Development & Partnerships Manager with a background in IT consulting to drive our business development and visibility in the market. You will be responsible for building a thriving external community around our AI-driven solutions and consulting services. This role goes beyond traditional sales and marketing- it's about forging strategic relationships, engaging with industry stakeholders, and establishing a partner ecosystem t hat enhances business growth.

Key Responsibilities:

• Build and cultivate a professional community of sales partners, independent consultants, and potential alliance partners-including other consulting firms-who can bring our solutions to their networks.

• Develop and execute a marketing strategy focused on network-building, brand visibility, and strategic outreach, especially through events, partnerships, and thought leadership.

• Represent the company at industry events, conferences, and networking opportunities.

• Develop and execute marketing strategies to position our AI solutions and IT consulting services effectively in the market.

• Identify, qualify, and pursue sales opportunities, building a pipeline of consulting projects.

• Collaborate with technical teams to create proposals and presentations aligned with customer needs.

• Stay up to date with the latest AI technologies and trends to identify opportunities for integration into client solutions and to enhance our consulting offerings.

• Develop and manage digital marketing initiatives (LinkedIn campaigns, website updates, thought leadership, community engagement).

• Track and report on marketing and sales performance, adjusting tactics as needed to achieve goals.

Requirements:

• Proven experience in sales and marketing within the IT consulting industry.

• Demonstrated ability to build and sustain professional networks and communities (eg, sales networks, partner ecosystems, consultant alliances).

• Knowledge of IT consulting service models, client engagement processes, and project cycles.

• Familiarity with AI technologies and their business applications; ability to communicate their value to different audiences.

• Strong communication, presentation, and negotiation skills .

• Self-motivated, proactive, and able to manage multiple priorities independently.

• Bachelor's degree in Business, Marketing, IT, or a related field.

Nice to Have:

• Experience with CRM systems ( Microsoft Dynamics 365 ).

• Experience running targeted LinkedIn or digital marketing campaigns.