Identity & Inclusion: Behavioural Insights for Leaders

Lead inclusively using behavioural science and identity-based strategies

Leadership isn’t one-size-fits-all, but what the best leaders share is the ability to lead inclusively—with awareness, adaptability, and intention.

On this three-week course from Durham University, you’ll explore the psychology of identity and behaviour to understand how to lead effectively in diverse and international work environments.

Whether you’re new to leadership, preparing for a promotion, or managing a multicultural team, you’ll learn practical techniques to create shared team identities, navigate diversity-related anxieties, and improve organisational inclusion.

Understand how identity shapes behaviour in teams

You’ll begin by unpacking the personal versus social identities and why understanding this distinction is essential for effective leadership.

Reflecting on your own experiences (as a team member or a leader), you’ll grasp how social identity influences team behaviour and decision-making.

Apply behavioural strategies to shape inclusive team dynamics

Next, you’ll utilise behavioural insights to represent the team’s shared identity and reinforce inclusive leadership.

This course will also help you discover practical ways to build psychological safety, foster a sense of belonging, and elevate your team’s performance.

Navigate diversity-related anxiety and improve team resilience

Finally, you’ll explore the psychology behind diversity-related anxiety, such as stereotype threat and unconscious bias, and their impacts on productivity and well-being.

You’ll gain strategies to address these issues constructively and foster a more inclusive workplace culture.

By the end of the course, you’ll be equipped with identity-based tools to lead more effectively, support diverse teams, and drive meaningful inclusion in your organisation.

This course is designed for professionals at all leadership levels or those transitioning into leadership. If you help manage international teams or are behind your company’s inclusive strategies, this course is for you.

This course is designed for professionals at all leadership levels or those transitioning into leadership. If you help manage international teams or are behind your company’s inclusive strategies, this course is for you.

• Apply personal and social identities, and link them to behaviour
• Identity the importance of social identity for leadership
• Assess the values, behaviours, and aspirations of your team
• Apply behavioural strategies for managing your team's identity
• Identify hidden challenges that can undermine team performance