Getting Started with Generative AI and Workflow Automation

Strengthen your generative AI and automation foundations

Generative AI can support a growing range of business tasks, but effective automation starts with understanding what the technology can and cannot do.

On this ExpertTrack you’ll build a practical foundation in generative AI, prompt engineering, and workflow automation.

Explore how language models process context and produce outputs before learning how to structure prompts using role, context, task, format, and constraints.

You’ll apply techniques including zero-shot, few-shot, chain-of-thought, and iterative refinement.

Create reusable prompts for business tasks

Learn how to break complex requests into smaller prompting steps and design reusable prompt libraries for recurring work.

Apply these techniques to tasks such as email drafting, meeting summaries, data classification, and SOP writing.

Understand AI workflow automation

Discover the fundamentals of workflow design and no-code automation.

You’ll explore triggers, actions, and AI steps, seeing how generative AI can become one part of a larger automated process.

Connect AI to workplace systems

Learn how information moves between workflow steps by passing dynamic data, mapping variables, and sending AI-generated outputs to spreadsheets and productivity tools.

By the end of the course, you’ll understand the foundations of generative AI and be able to design prompts and simple AI-powered workflows for practical business use.

This ExpertTrack is ideal for business, operations, project, and technology professionals who want practical skills in generative AI, prompt engineering, and workflow automation. No prior AI or automation experience is required.

No prior generative AI, prompt engineering, or workflow automation experience is required. The course introduces the tools and setup you need from the beginning, including Google Workspace, Zapier, and the AI services used in the practical activities. You will need access to a suitable computer, a stable internet connection and the relevant online accounts to follow the hands-on exercises.

This ExpertTrack is ideal for business, operations, project, and technology professionals who want practical skills in generative AI, prompt engineering, and workflow automation. No prior AI or automation experience is required.

• Explain how generative AI, large language models, and context windows support business-focused AI outputs.
• Identify suitable generative AI tools and use cases for everyday workplace tasks.
• Apply prompt engineering techniques, including RACE, zero-shot, one-shot, few-shot, and role-based prompting.
• Develop reusable prompt templates and prompt libraries for recurring business workflows.
• Create simple AI-powered automations using Zapier triggers, actions, filters, and AI-connected workflow steps.