Essential Concepts in Business Analysis

Master essential business analysis skills and tools for industry success

Gain a practical introduction to business analysis on this two-week course designed for professionals ready to transition into or enhance their skills in this essential field.

Understand the role of a business analyst in modern organisations

Start your journey by exploring the function of business analysis in a variety of project settings.

You’ll learn how business analysts contribute to successful project outcomes by identifying problems, clarifying business needs, and guiding informed decisions.

Whether you work in IT, finance, marketing, or operations, you’ll see how analysis plays a key role in aligning solutions with strategic goals.

Apply structured techniques to analyse business problems

Put analysis into action by learning core techniques like SWOT, MOST, and PESTLE. Use visual tools like flowcharts and BPMN to model processes and map out how business functions operate.

You’ll get to practise drafting user stories, writing clear requirement statements, and building simple business cases that communicate value and feasibility.

Engage stakeholders and gather requirements effectively

Strong communication is critical for any analyst. In this section, you’ll learn how to identify and engage stakeholders through stakeholder mapping and how to elicit and validate requirements that align with organisational priorities.

Through optional hands-on exercises, you’ll practise turning real-world challenges into actionable insights that drive project success.

This course is ideal for early-career professionals and current analysts, as well as project managers, IT staff, or those in operations or marketing looking to step into a business analysis role or prepare for certification.

This course is ideal for early-career professionals and current analysts, as well as project managers, IT staff, or those in operations or marketing looking to step into a business analysis role or prepare for certification.

• Scope business analysis tasks on a project
• Plan business analysis activities
• Identify key stakeholders and collaborate with them
• Assess solution performance