Data Analytics and AI for Business Leaders

Turn data and AI into better business decisions

Data and artificial intelligence are changing how organisations make decisions, measure performance, and plan for the future.

For business leaders, the challenge is not becoming a data scientist. It’s knowing how to turn data and AI into meaningful action.

On this three-week course, you’ll develop the practical literacy to make more confident, evidence-based decisions.

From interpreting analytics to questioning AI-generated insights, you’ll focus on what leaders need to know to navigate an increasingly data-driven workplace.

Strengthen your data-driven decision making

Start by examining the shift from intuition-led to evidence-based leadership and assess your organisation’s current data and AI maturity.

You’ll discover how data analytics and AI can inform strategic decisions, helping you recognise where these technologies can create genuine business value.

Turn analytics into actionable insights

Move beyond dashboards and performance metrics to understand what the data is actually telling you.

Distinguish between descriptive, predictive, and prescriptive analytics before developing your data storytelling and visualisation skills. You’ll also learn how to ask better questions of technical teams and use AI-driven scenario planning to support decision making.

Build a responsible AI strategy

Successful AI adoption requires more than investing in the latest AI tools.

Explore how data culture, responsible AI, governance, and human oversight influence implementation. You’ll consider algorithmic bias and emerging AI trends before creating an AI-readiness roadmap for your organisation.

This course also provides an introduction to key themes developed further in the 10-week Business Data Analytics and AI microcredential, offering a pathway to more sustained study.

This course is designed for business leaders, managers, and decision-makers who want to use data analytics and AI with greater confidence. It’s ideal for professionals leading strategy, performance, transformation, or data and AI-enabled teams.

You need to use Microsoft Office to complete some exercises on this course. If you don’t have access, you can use the Free Office Online for the Web.

This course is designed for business leaders, managers, and decision-makers who want to use data analytics and AI with greater confidence. It’s ideal for professionals leading strategy, performance, transformation, or data and AI-enabled teams.

• Explain the role of data analytics and AI in modern business leadership and how they support evidence-based strategic decisions.
• Differentiate between key analytical approaches.
• Interpret dashboards, KPIs, AI-powered insights and visual reports to identify meaningful trends and insights.
• Develop an understanding of ethical and responsible leadership in using data and AI, ensuring transparency, fairness, and compliance.