E-commerce Project Manager

We are Applus+ Laboratories, the division of the Applus+ Group that provides testing, certification, and product development engineering services.

The Marketing Team provides transversal support to the entire division, both nationally and internationally. We are currently looking for a E-commerce Project Manager to join our team on a stable basis.

Goals

• Develop and enhance e-commerce platforms
• Improve web positioning and digital performance
• Increase lead generation and conversion rates

What you will do

• Develop and manage e-commerce platforms
• Improve the positioning of e-commerce sites and corporate websites
• Manage SEM campaigns, chatbot, and SEO strategies
• Oversee and enhance CRM systems and lead management processes
• Suggest and implement web and digital performance improvements
• Create and manage automation flows and email marketing campaigns
• Coordinate web development projects with IT
• Conduct market research and competitor analysis
• Produce and analyse marketing KPI dashboards and performance reports
• Engage with internal teams to optimise digital content publication

Requirements

• Bachelor's degree in Digital Marketing, E-commerce, Business Administration or a related field
• At least 2 years of experience in digital marketing and e-commerce development
• Experience with digital marketing automation software
• Strong understanding of SEO best practices and tools
• Proficiency in PPC campaign management across platforms like Google and LinkedIn
• Knowledge of conversion rate optimization (CRO) techniques
• Familiarity with web development processes and project management
• Ability to create and manage automation flows and email marketing campaigns
• Ability to produce and interpret marketing KPI dashboards and performance reports
• Team player with strong motivation skills
• Excellent oral and written communication skills
• Excellent English communication and writing skills

We offer

• Full-time permanent contract
• Flexible working hours
• Flexible compensation plan (medical insurance, transportation, childcare and restaurants)
• Employees' parking
• Canteen with reduced prices